Heineken Roll Out Bizarre Champions League Viral – Seedorf’s Foul-Mouthed Angels, Van Nistelrooy Chess & Vieira Waiting For The Toilet (Video)

Chris Wright

13th, September 2011


By Chris Wright

Seeing as though they’re sponsoring this year’s competition, this here is Heineken’s new ‘Legendary Football’ Champions League viral campaign starring Clarence Seedorf, Ruud van Nistelrooy, Patrick Vieira, Gigi Buffon and Rene Adler – and if any of it makes sense to you then you truly are a better man than I.

Click through to watch the vignettes in sequence (you’ll see what I mean)…

I’m searching for that deeper meaning but so far I’m stuck on ‘five old duffers farting about in an opera house’.

Video: Heineken

Posted in Champions League, Videos

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  1. Sex God says:

    Ah yes, Ruud van Nistelrooy and Clarence Seedorf.

    Two true future potential Sex Gods.

  2. Pkhakheria says:

    there’s a fine line between “epic” and “trying too hard” , I think heineken just crossed it .

  3. :) says:

    shut up Sex God. just shut up

  4. Luke says:

    I thought they were pretty good, especially the serious(ish) one

  5. wolfinho says:

    to me, it combined the best parts of modern advertising with the worst parts. it was interesting, a pretty cool idea, but totally misses a few marks in comedy and kitsch. still, when you’re here in the states watching some of the other commercials during soccer matches (i.e., ads for telephone calling services and soccer apparel websites) this would be welcome.

    also, the people who comment ABOUT sex god are just as annoying as sex god itself. is it really that much of an issue? scroll past it if you must, it takes a second to skim, and by commenting on it you feed the fire that you seem to want to put out. btw, sex god, i still think it’s funny, if only because it’s dumb. but now, i will never speak about this again, and i hope no one else will (at least those who seem to hate you so virulently).

  6. Montesquieu says:

    It’s rather bizarre and surreal, but I think the obvious point is here that they’re trying to show how football can be just as classy as the Opera, even if you drink a beer from the bottle…

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