By Chris Wright
Nike have just launched the new home and away Brazil kits for 2012/13 and roped in a few of their young flock – Neymar, Ganso and Pato (in photo form) – to perform the ribbon-cutting duties…
A few details worth noting: Each shirt is made from 13 recycled plastic bottles and contains a raft of ‘hidden accents’, including an ‘inspirational statement’ (lord, how I love marketing speak) for the players stitched inside the green cuffs reading ‘Nascido Para Jogar Futebol’ (Born To Play Football) in ‘Pichacao’ – a type of scribbly Brazilian graffiti. Very nice.
There is also a large stylised CBF badge printed on the inside back of every shirt to represent something or other. Perhaps how sweaty a week in Brazil will make your back? I don’t rightly know.
Over to you Pies fans, Yay or Nay(mar)? It’s a big ‘Yay’ from Pies, though Nike would have to go out of their way to screw up a Brazil kit in our eyes.