Dressed To Shill: Brazilian Team Forgo Squad Numbers To Play With Supermarket Price Offers On Back Of Shirts (Photo)

Chris Wright

7th, April 2017

1 Comment


In the relentless quest to milk as much money out of shirt sponsors as possible, Brazilian side Flu de Feira came up with a novel way in which to shill for the local supermarket chain.

For Wednesday evening’s Serie D clash against Bahia, Flu took to the pitch wearing jerseys that featured several special price offers.

For instance, striker Fernando Sobral, who usually sports the No.10 shirt, instead wore the number 10.98 (10 Brazilian reales and 98 centavos) to advertise a deal on pizza…

Sadly, Flu went on to lose 6-0, though they can all sleep easy knowing they’ve done the local economy the power of good regardless.

Posted in Kits & fashion, South America

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1 Comment

  1. Jarren says:

    Palmolive shampoo at 5.98?

    Fuck the game, I’m off to buy four bottles!

    My hair will be so clean.

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