cool hit counter

Who ate all the pies

Dip in to scour the latest Deadline Day titbits...

Who Ate All The Pies Logo

Eric Cantona’s ‘French Farmers’ Kronenbourg Beer Advert Belatedly Banned For LYING TO US ALL

By Chris Wright

Eric Cantona has seen his advert for Kronenbourg’s strangely salty lager belatedly stripped from television screens after it emerged he (or, more accurately, Kronenbourg) lied to us all.

During the really rather good advert (as beer adverts go), we see Alsace hop farmers re-imagined as being the equivalent of celebrity footballers in their neck of the woods, with Cantona declaring that “If you find a better tasting French beer, we’ll eat our berets.”

The only problem being, it turns out, is that Kronenbourg is actually brewed in Manchester – which isn’t even in France, let alone Alsace.

You’d think if anyone was going to be aware of that it’d be Eric, no?

Anyway, it turns out that the Advertising Standards Authority aren’t particularly impressed with Kronenbourg’s flagrant porky-pies, and have pulled the commercial entirely – just six-to-eight months after it first aired in the UK.

Fear the ASA, for their justice is swift.

(Via Eurosport)

Digg This
Reddit This
Stumble Now!
Buzz This
Vote on DZone
Share on Facebook
Bookmark this on Delicious
Kick It on DotNetKicks.com
Shout it
Share on LinkedIn
Bookmark this on Technorati
Post on Twitter
Google Buzz (aka. Google Reader)

By Chris on February 13th, 2014 in FAIL, Media, Videos. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
comments

4 Responses to “Eric Cantona’s ‘French Farmers’ Kronenbourg Beer Advert Belatedly Banned For LYING TO US ALL”

  1. Alex says:

    Come to think of it, can meerkats really talk?

    Lying in advertising, honestly

  2. bob says:

    this advert is not just 6-8 months old. id say its at least a few years old. they’re a bit late on this banning buisness

  3. Will says:

    Where does he say the beret line?

  4. Jarren says:

    Zut alors! Ze biere est BRITISH?

Leave a Reply