And here it is:
The twin ‘bloom’ logo was inspired by ‘wycinanka’, the traditional art of paper-cutting practised in parts of Poland and Ukraine (the parts of Poland and Ukraine where there is no electricity, I guess).
And a flowery vid to go with it:
With respect to the two host nations, Poland and Ukraine does not fill me with much excitement, if any. As always though, I am happy to be put in my place by angry internet trolls…
UPDATED: Reading this back, I come across as a doucheface. Sorry. I’m sure Poland and Ukraine are very interesting places. No, really.
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