Reports: Newcastle United ‘Hold Talks’ Over Return Of Iconic 1990s Shirt Sponsor

Chris Wright

14th, November 2016



Fantastic news for anybody permanently living in the past – i.e, all Newcastle fans – with the word on the wire being that the club are “in talks” with Newcastle Brown Ale to reinstate the brewery as their principal shirt sponsor.

The iconic big blue star graced the Newcastle kit throughout the 1980s and into the mid-to-late 1990s, featuring prominently during the club’s last flush of success.

According to the Chronicle, the Toon are negotiating with Brown Ale’s parent company, Heineken, but have so far been “unable to agree a deal”.

The Championship side are currently looking for a replacement for the largely despised Wonga, whose £9million sponsorship deal culminates at the end of the current season.

Here’s hoping that the two parties can strike an accord, if only because it means there’s a possibility we might witness a modern recreation of this latter day work of art….


Glory be.

Posted in Kits & fashion, Newcastle Utd, Retro

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  1. Davy says:

    How can you say all Newcastle fans are permanantly living in the past? Yes, we wish we were as good as we were in “The Entertainers” era but who wouldn’t. That doesnt mean we are living in the past!! Ridiculous sweeping statement

  2. Mr Sensible says:

    Stop living in the past Davy, howay man!

  3. Davy says:

    Beat it….

  4. Bruno says:

    “Fantastic news for anybody permanently living in the past – i.e, all Newcastle fans”


    You could add Liverpool there as well.

  5. Schweini says:

    May as well throw Man Utd in there too then.

    • ToonArmyMKE says:

      MU fans are the worst. Most have no connection to the glory, just jumping on the bandwagon. Just like the Yankees. Hate them too.

      • Bruno says:

        ”Most have no connection to the glory”
        Oh. My. God. Never heard this one before.

        But I can understand as no one jumps on a loser’s bandwagon…..

  6. Bof says:

    That first sentence is pure, glorious banter. Tip of the hat to you, dear Sir, from a Newcastle fan.

  7. ToonArmyTX says:

    Hahaha, fair bit of banter, and I’m a diehard Toon supporter. But seriously, who in football WOULDN’T like to see that? Obviously the beer isn’t so directly part of the city anymore but it’s so iconic in it’s association with the club and the region, it would be pretty fantastic and a continuation of the way the club is finally making amends for so many years of mismanagement. Viva la Rafalution

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