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Top 12 Football Adverts (With Videos)

By Chris Wright

For it is now Friday afternoon, Pies presents a rundown of our 12 favourite footballing adverts – which appears to see Nike featuring a disproportionate amount of times, so hats off to their creative team I suppose…

12. Socceroos take on the beasts for Optus, 2010

11. Kevin Keegan (and Sir Henry Cooper) for Brut, 1980

Keggy, somewhat unwisely, threatens to lash Our ‘Enry for crushing his perm with a sweaty towel…

10. Nike’s fearsome ‘Secret Tournament’ cage, 2002

The brainchild of non other than Monty Python cohort Terry Gilliam, this ad was so popular that it shot Junkie XL’s Elvis re-hash to No.1 in more than 20 countries…

9. John Arne Riise and Morten Gaamst Pedersen sing about bananas, 2010

Stone-cold classic in which the Norwegian duo give fellow countryman Erik Huseklepp the lowdown on healthy eating via the glorious medium of auto-tune…

8. John Barnes gets his ‘body fluids’ balanced with Lucozade, 1980s

A special-effects laden epic that seems to end with the product being endorsed rolling around at the bottom of a bin – not sure what kind of message that puts across…

7. Adidas and Lionel Messi, ‘Impossible Is Nothing’, 2008

Any football advert that features Ed Harcourt on the soundtrack is immediately worthy of a nod…

6. Carlsberg’s pre-World Cup ‘England Team Talk’, 2010

‘Epic’ is the word…

5. Nike’s ‘Next Level’, 2008

It was a toss-up between this and ‘Write The Future’, but Guy Ritchie’s effort just shades it by virtue of being that bit more original and that fact that it didn’t turn out to be cursed…

4. Stanley Matthews for Craven ‘A’ cigarettes

What better way to wind down after the game than with a lungful of smooth, clean cigarette smoke?

3. Eric Cantona vs The Devil, 1994

Au Revoir…

2. Bobby and Tina Moore’s ‘Local Pub’ advert, 1960s

Bobby, Martin Peters and their two lovely lady wives ‘look in at the local’ for a few pints of foamy nut-brown ale and a quick game of ‘arrahs’…

1. Nike’s Joga Bonita, Brazil at the airport, 1998

Otherwise known as the advert that had everyone singing ‘Mas Que Nada’ in pigeon Portuguese  for the entire duration of the World Cup…

Any pearlers we’ve missed (there are probably hundreds)? Give us a nudge…

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Posted in Featured, Top 10s & lists, Videos | 19 Comments »

By Chris on May 13th, 2011 in Featured, Top 10s & lists, Videos. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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19 Responses to “Top 12 Football Adverts (With Videos)”

  1. paul says:
    May 13, 2011 at 12:53 pm

    what about all the joga bonito ones or the brazil portugal advert

  2. Montesquieu says:
    May 13, 2011 at 1:11 pm

    Secret Tournament, Messi’s Impossible is Nothing, England Team Talk and the Next Level are the best of the bunch.

    You missed one of the best commercials though:
    Jose+10
    http://youtu.be/fncOu6dp1IY

    Even the Iniesta Nike CTR360 II was pretty good although not as good as the Next Level one.

  3. Josh says:
    May 13, 2011 at 1:22 pm

    Where’s Nike’s Parklife?

  4. TJ says:
    May 13, 2011 at 2:19 pm

    The Edgar Davids “its just a ball” advert surely should be up there no?

  5. iwasninja says:
    May 13, 2011 at 2:22 pm

    nike cage ads maybe?

  6. Diego Maradona Football Boots | My Blog says:
    May 13, 2011 at 2:35 pm

    [...] Top 12 Football Adverts (With Videos) » Who Ate all the Pies [...]

  7. Rich says:
    May 13, 2011 at 2:41 pm

    reebok other lives

  8. lotty says:
    May 13, 2011 at 3:03 pm

    http://www.youtube.com/watch?v=MUheHr8GNP0&feature=related

  9. Shane says:
    May 13, 2011 at 3:17 pm

    yeah howd you miss adidas’s Jose+10, probably the best sports commercial ive ever seen

  10. Ian says:
    May 13, 2011 at 3:42 pm

    What about Adidas footballitis?

  11. Manolo Garnix says:
    May 13, 2011 at 4:16 pm

    Riise singing about Bananas? not very innovative to use a monkey in a banana ad.

    I’m missing the adidas ad with the two kids selecting professional players from all times. it had this sweet catchy “if you don’t give my football back”-song.

    The best is obviously the brazil spot from 98 because it predicted Ronaldos disappointment.

  12. HH says:
    May 13, 2011 at 4:46 pm

    Have to represent for Uruguayan hardman El Ruso Perez’s hilarious spot for Paso do Toros (a sports drink, it seems)– watch or him in the final ten seconds.

    http://www.youtube.com/watch?v=VTldrukzMJ4&feature=related

  13. Harvcore says:
    May 13, 2011 at 5:18 pm

    Jeff Stelling jumping out with St. Georges Cross on his chest never gets old.

  14. eamogomez says:
    May 13, 2011 at 5:18 pm

    http://www.youtube.com/watch?v=RojpJ843Mko surely this must be in d top 10 but probly never seen on british tv

  15. bigdutch says:
    May 13, 2011 at 10:32 pm

    cant forget about this one
    http://www.youtube.com/watch?v=hjc8f7LEB2s

  16. blitzen says:
    May 14, 2011 at 12:06 am

    Um, hello Andres Iniesta and a BEAR?

    http://www.youtube.com/watch?v=35W3JHEZwQ4

    Also every commercial featuring Thierry Henry, but especially this one (for Nike, what a shock!):

    http://www.youtube.com/watch?v=Dy1WO2Y7sQU

    Boo!

  17. redred says:
    May 14, 2011 at 9:39 pm

    what about Argentina?
    http://www.youtube.com/watch?v=fTWe1xLbPRo

    http://www.youtube.com/watch?v=L9mHcxKO2xo

    http://www.youtube.com/watch?v=JTXL4nfw8Jg

  18. Paul says:
    May 15, 2011 at 7:44 pm

    Five words…
    ‘Accrington Stanley! Who are they?’

    http://www.youtube.com/watch?v=CgYP1d5nN2o

  19. Fellaini's Fro says:
    May 17, 2011 at 5:36 am

    http://www.youtube.com/watch?v=sG96exYFj7w
    carlberg pub team? i mean team talk was fantastic but seeing bobby charlton demolish a couple of actors never gets old

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