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Nike gives Manuel Almunia a deceitful Photoshop makover

Before:
almuniaa.jpg
After:
almuniab.jpg
Take one picture of Manuel Almunia conceding a goal. Open Photoshop, change the position of the ball (not a crucial detail, after all), change the kit, erase the hoarding sponsor, and – ta-dah! – you have one shiny, on-brand ad for Arsenal’s new goalkeeping kit.
The truth? Screw the truth.
‘By the way, if anyone here is in marketing or advertising…kill yourself. Thank you. Just planting seeds, planting seeds is all I’m doing. No joke here, really. Seriously, kill yourself, you have no rationalisation for what you do, you are Satan’s little helpers. Kill yourself, kill yourself, kill yourself now.’
Bill, your words always come in useful.
[@ Two Footed Tackle]

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By Ollie Irish on July 6th, 2009 in Arsenal, Featured, Kits & fashion. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
comments

23 Responses to “Nike gives Manuel Almunia a deceitful Photoshop makover”

  1. Kipp says:

    We’re sure thats not a promotional for fargo?

  2. Ollie says:

    Ha ha.

  3. Woppa says:

    Ad men in using photoshop shocker.
    Hardly news, or deceitful, for anyone with a modicum of common sense.

  4. n/a says:

    not occured to you that all the new arsenal away kit/third kit pictures are just re-edited pictures from last season!
    great journalism there bud………

  5. brilliant work by nike.

  6. Chris says:

    Nike has used the same graphics for the Villa and Arsenal launches this summer and they’re really smart – they look great. I’m sure this isn’t intended as news or journalism, I know my post wasn’t. It’s just a little chuckle because they’ve moved the ball.
    Bantering football fans, whatever next?

  7. Ollie says:

    Chris, I thought the Villa ones looked particularly good, even if by featuring Barry they now look dated.

  8. DT says:

    Excuse me while I plaster on a fake smile and plough through this s**t one more time…

  9. Cy_gooner says:

    Oh no! They changed the colour of the ball too! BASTARDS!

  10. Tim says:

    You rant about advertisers and advertising, yet you your website and income is powered by them.
    You succeed greatly in pretentious, pompous hypocrisy. Congrats!

  11. timao says:

    yeah thanx for pointang this out cos otherwise i would have thought it was a photo from next season and the (b)ad men had teamed up with dr whonia

  12. Anonymous says:

    I guess you like advertisers then? poker rakeback

  13. tim says:

    Still can’t get over it, how can you be raging against advertisers when they are the one paying you (or Anorak’s) bills?
    It’s hilarious. You have zero credibility from here on out, well done.

  14. Ollie says:

    @ Tim: “raging”! Ha, that’s tremendous. Did you even read what I like to call ‘the words’ to this post? There’s no rage here, young Timmy, just banter. Relax, it’s the summer. Stress kills.

  15. Beef Hair says:

    To be fair to Nike, it was the only way they’d ever get a picture of Almunia making a save.

  16. MarkFlatts says:

    It’s almost as bad as someone slapping a bit of Bill Hicks on their blog to make it look funny.

  17. Ollie says:

    @ MarkFlatts: almost, Mark, but not quite.

  18. Fred says:

    I think in Almunia’s mind, he was that close to the ball. Shot stopper. Not.

  19. jack says:

    Bill Hicks.. Plagiarism is a disease…

  20. James says:

    I don’t understand why this is news. Pointless bit of blogging, come back when you have something interesting to say.

  21. Rod Black says:

    Would you refuse to buy your girlfriend some nice underwear because you discovered, the model actually has a pubic wart where there wasn’t one in the promo pic?
    Hehe. I doubt it.

  22. DM says:

    Haha well spotted. Thats pretty sick by Nike.
    DM
    Rakeback

  23. [...] There was once a famous Nike ad focused on Manuel Almunia. They had claimed to help Manuel clean up some of his costly errors. How’d they do it? [...]

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