Five new Premier League kits spoiled by sponsor logos

Ollie Irish

3rd, August 2020


It goes without saying that pretty much every football kit in the modern era looks better without a sponsor’s logo, but some clubs really get shafted in that department…

Southampton away – An Under Armour shirt messed about by a hideously cheap-looking LD Sports logo. Even the club logo looks out of place. Shame, as the blue-and-yellow colour scheme is classy.

Everton home – Hummel can do little wrong in Pies’ eyes, and their new Everton home shirt is no exception. Imagine how much better it would look without the logo of a used car company on the chest.

Newcastle Utd home – FUN88!!! Textbook lesson in how to make a simple, classic kit look cheap as chips.

West Ham home – The Irons’ 125-year anniversary kit is a gorgeous retro effort, save the big betting company logo.

That’s better. So much better.

Wolves home – Adidas has pulled off the rare feat of designing a shirt that looks interesting and contemporary. The absolute state of that sponsor logo, though. Yikes.